Last.fm Trends: Taylor Swift Lights Up New York


Taylor Swift‘s had an amazing year, releasing Speak Now to rave reviews and adoring fans, and she’s chosen to cap it off with a performance available for all of her fans recorded live at the Ed Sullivan Theater.

You can watch it live online now, meanwhile Last.fm Trends looks at the music her fans have loved the most this year.

Speak Now‘s late October release date made it ineligible for Last.fm’s Best of 2010 chart, but that doesn’t mean it hasn’t made a huge impact in the last month.

It’s already bagged 1,439,813 plays from 36,119 listeners, about a tenth of the plays that Fearless has collected so far but in one twentieth of the time.

“Mine” has been the success story of the last six months. It’s leak in late July prompted a rush release that, if anything, actually drew Swift and her fans closer together. 58,483 listeners have since rewarded her with 654,034 scrobbles.  Watch Taylor’s performance of “Mine” from her recent streaming concert live at the Ed Sullivan Theater below presented by AT&T.  You’ll understand why it’s such a hit.

Vodpod videos no longer available.

It might appear to be a long way off from the likes of “Love Story” (which sits atop her track charts with 3,077,298 scrobbles to date), but it’s a huge dent in a short space of time, especially up against current competition on the airwaves. In the same time span we’ve seen Katy Perry‘s “Firework” take 1,260,910 scrobbles after a huge PR campaign, while Lady Antebellum‘s “I Run To You” only picked up 249,507 scrobbles, despite all the buzz they’ve benefited from in the last 18 months.

Swift’s set mixes up the old and new like a pro; check it out online right now here. Meanwhile keep an eye on Last.fm Trends as we reveal the latest news in scrobbles every weekday.

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